Posts Tagged ‘Twitter Business’

posted by rdiamond | on Content Mistakes, Social Media 101, Tools, Twitter, Uncategorized | No comments

If you’re new to Twitter or need some new ideas and tips on what to do and what not to do, check out our 30 Twitter Tips List below.  Even if you’ve been Tweeting for a while, do a quick review since we’ve all made some of these mistakes and it’s never too late to implement best practices in your Twitter activity.  Enjoy!

1.  Don’t over promote your product or service.  Try using the 10-1 Rule:  Tweeting 10 amazing links or resources earns you the right to promote 1 time.

2.  Customize your background design with your logo and contact details.

3.  Use a link shortener like to save on character count and to measure click-throughs.

4.  Talk less about yourself and more about others.

5.  Check your Klout score.

6.  Retweet smart people’s content and people that have high Klout scores.

7.  Before you retweet (RT) a tweet with a link read the article.

8.  Create hashtags for your events. This helps to create buzz and conversation which raises awareness.

9.  Be polite and make sure to thank people.

10.  Try Tweeting famous quotes.

11.  Monitor keywords related to your business and industry.  Try Google Alerts.

12.  Say something provocative.  It will generate some buzz.

13.  Ask questions to start a conversation.

14.  Answer questions to join a conversation.

15.  Make yourself memorable and your followers will take more notice of you.

16.  Make your Profile and Bio interesting and engaging.

17.  Include keywords in your Bio.

18.  Don’t swear if you’re using Twitter for business.

19.  Correct your spelling and grammar. It helps create a professional image.

20.  Use a great profile photo.  Personal photos are favored by Twitter users.

21.  Scheduling tweets helps provide regular content.  TweetDeck and others can help with this.

22.  Decide what you’re going to tweet about and create an editorial calendar.

23.  Respond promptly to all @messages and Direct Messages.

24.  Get to know your audience and provide value.  Connecting with them is the best way to build relationships on Twitter.

25.  Join the conversation. Enter discussions by commenting using @ messages.

26.  Don’t spam.

27.  Offer your Twitter followers something special like a discount or a special event.

28.  Use a code like TWT123 when offering discounts so you can track response.

29.  Don’t be afraid to post tweets several times a day.

30.  Don’t always retweet or link to other content, create some original information.

There’s always more but that’s a good start.  We’ll add to this and please join in the conversation here or hit us on Twitter.  @SMTraininginc

posted by Juliana | on Social Media 101 | 4 comments

Can you promote your business on twitter? The answer is yes, you can promote your business on twitter and you can actually drive some really nice results with the right strategies.

Here are a few tips to promote & generate engagement for your business on Twitter.

1.       Grow your twitter following by using and twellow to find like minded followers.  You can identify your target market and follow them and usually 30% to 60% will follow you back.  You can take a look at services such as Hummingbird to automate this process as well.

2.       Be human, while you don’t want to be telling people you just took a shower, you can be authentic and bring real engagement.

3.       Use Twitter to get past the gatekeeper by contacting corporate twitter accounts through messaging them with twitter to find your contacts.

4.       Post your usual qualifying questions you use in your sales process to drive engagement with your target market.

5.       Use URL shortners such as to save character space and to measure the statistics (click through on status updates) this will allow you to learn how to refine your status updates to get the most click throughs possible.

6.       Promote events prior, during, and post so you can possibly engage with your target market.

These are just some starter tips for businesses and professionals, what tips would you offer?